Celebrating the Elitez Group Anniversary: 15 Years of Partnership and Progress
- Ma
- Aug 4
- 2 min read

Last Wednesday, our team had the pleasure of attending the 15th anniversary celebration of Elitez Group — a long-standing partner of Hey Rocket, and a force that continues to shape the recruitment and workforce management landscape in Southeast Asia.
It was more than just a milestone celebration. It was a powerful moment to reflect, realign, and get inspired by the journey of those who’ve built something meaningful — through grit, adaptation, and vision.

A Look Back: The Journey Through Wayne’s Lens
Wayne Chen, one of Elitez Group’s founding directors, took the stage first — not with a boast, but with stories. Stories of how the company started, of what it looked like to grow a business in a competitive industry long before HR tech became mainstream.
He didn’t sugarcoat it. There were setbacks, market dips, and even moments where giving up seemed like a viable option. But through it all, Wayne emphasized one thing: persistence beats perfection. The real edge came from building trust — client by client, hire by hire.
It was a grounded reminder that success rarely happens in straight lines.
A Vision Forward: Derrick’s Case Study on Scaling with Intention
Next came Derrick Teo, the group’s CEO, who painted a picture of what’s ahead — not just for Elitez, but for the way recruitment must evolve across the region.
He spoke about how the team adapted to changing talent demands, upskilled internally, and expanded across multiple business verticals. But what stood out most was his breakdown of a real case study — how they navigated a high-pressure client challenge, turned it into an opportunity, and used it as a blueprint for long-term resilience.
It wasn’t just strategy; it was clarity in chaos. Something many of us in the people business can relate to.

Our Takeaway from the Elitez Group Anniversary Celebration
At Hey Rocket, we’re proud to be part of a wider community that values relationships, adapts to change, and builds from the ground up — and Elitez is a testament to all three.
Being part of the evening reminded us that while tools and trends evolve, the heart of recruitment stays the same: solving real problems for real people — with empathy, speed, and trust.
Congratulations once again to Elitez Group on this incredible milestone. We’re excited to grow alongside partners like you — and keep pushing the industry forward, together.

Curious About Elitez Group?
Whether you’re a growing business navigating headcount changes, or an enterprise looking for reliable workforce solutions across Southeast Asia — Elitez brings 15 years of insight, infrastructure, and innovation to the table.
From temporary staffing to HR tech, from recruitment process outsourcing to compliance support — they’ve helped thousands of companies scale smarter and faster in ever-changing markets.
They’re more than just a vendor — they’re a strategic partner we trust.
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